The art of
being looked after.
A personal approach to everything around your journey.
Arrange your experienceThe journey is yours.
The details are ours.
Private aviation gives you the freedom to travel your way. Primera Concierge extends that care into the cabin, the car waiting for you and the place you choose to stay. We listen to your preferences and bring the agreed arrangements together, so the experience feels personal from beginning to end.
Your own space, thoughtfully prepared.
The best cabin experience feels personal from the moment you step aboard. Primera takes time to understand how you want to travel, whether that means a quiet space to rest, an environment for a working conversation or a relaxed journey with family and friends.
Your preferences are brought into a clear cabin brief, from meal timing and refreshments to comfort items and the way you would like to be welcomed. We coordinate with the operating team so that the arrangements suit the aircraft and the journey. The result is a service shaped around your plans, with attention to the details you value most.
- Personal cabin preferences
- Comfort and hospitality arrangements
- Service planned around your schedule
Good taste, above it all.
An early breakfast, a light lunch between meetings or an unhurried dinner can be part of the pleasure of flying privately. Primera coordinates catering around your tastes, the time of day and the length of the journey, with presentation and practicality considered together.
Tell us about favourite dishes, dietary preferences and allergies when planning your trip. We work with the catering provider and operating team to agree a suitable menu, refreshments and serving arrangements. Thoughtful table settings, seasonal ingredients and a carefully timed service help make dining onboard feel like a natural part of your journey.
- Personal menu requests
- Dietary and allergy coordination
- Refreshments and table presentation
Your journey continues beyond the aircraft.
A car waiting at the right place, a driver who understands the schedule and a comfortable journey onwards: ground transport should feel simple. Primera coordinates chauffeur transfers between the airport, your accommodation, meetings and other planned appointments.
Vehicle requirements are considered alongside passenger numbers, luggage and personal preferences. For a single arrival or a programme with several movements, we help establish collection times, meeting points and clear contact instructions. If the flight schedule changes, your coordinator can update the transport arrangements so that the next stage of the journey remains connected to the first.
- Airport and hotel transfers
- Executive vehicle requests
- Multi-stop transport programmes
A welcome that feels effortless.
Arriving somewhere unfamiliar is easier when the next steps have already been considered. Primera coordinates meet-and-assist requests and passenger reception with the appropriate airport providers, helping connect your flight to the arrangements that follow.
We consider who is travelling, the arrival time, any assistance needs and the onward transport plan. For senior executives and delegations, reception requirements can be included in a wider programme with the client’s representatives. Available services vary by airport, and your coordinator confirms the arrangements and meeting instructions before you travel.
- Meet-and-assist requests
- Passenger reception
- Onward transfer coordination
Somewhere you can settle in.
Where you stay is part of how a journey feels. Primera coordinates accommodation requests around the purpose of your visit, your preferred setting and the practical details of your schedule, from a city hotel close to meetings to a quieter place for a private escape.
Share your room preferences, number of guests, location priorities and expected arrival time. We bring the options and booking terms together for your review and coordinate transfers alongside the stay. For a delegation or a family group, rooming requirements and common arrival arrangements can be considered as one programme.
- Hotel and accommodation requests
- Rooming and arrival preferences
- Transfers coordinated with your stay
The little things, remembered.
A familiar refreshment, a thoughtfully arranged table or time set aside for a special occasion can make a journey feel distinctly yours. Primera brings these requests into the conversation early, so that personal touches are planned with the same care as the main itinerary.
Whether you are travelling with family, hosting a business guest or marking an important moment, tell your coordinator what would make the experience more comfortable or memorable. We will review the practical options with the relevant service providers and include the agreed details in your arrangements.
- Personal preferences
- Occasion and hospitality requests
- Details coordinated before departure
What would make your journey special?
Share your preferences and let Primera bring the arrangements together.
Contact your concierge